Ecosystem guides
Deep dives with expert-led advice and actionable insights to shape your partnerships strategy today.
Featured Guide
B2B Influencer Marketing for SaaS in 2025
Here is how you build successful B2B influencer partnerships in 2025.
Overcoming Revenue Pitfalls: Partnership Problems Solved
Actionable steps to counter challenges and drive winning results through partnerships.
The B2B Buyers Guide to Partnerships Software in 2025
Most PRM software isn't built for B2B. This in-depth guide, created just for B2B buyers, helps you pick the right platform in 2025.
How to Build an Affiliate Partner Program With Integrity
This is what you need to do to build and grow an affiliate program that drives revenue and feels right.
Partnership Activations: The Essential Guide to Igniting Ecosystem Success
Partnerships have the power to amplify your B2B brand and bottom line. This guide unlocks the innovative strategies and successful collaboration tactics to partner activations.
Critical Points of Trust Within Your Ecosystem
Explore the strategies and best practices to optimize your customer experience and drive customer satisfaction within your partner ecosystem.
The Anatomy of a High-Performing Referral Program
From top to bottom, here's what makes an excellent referral program.
Is PRM Dead? The State of Ecosystems in 2023
Are partner relationship management (PRM) systems dead? Find out how the state of ecosystems is changing partnerships in 2023.
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The Ultimate Guide to Partnerships for Ecosystems in 2023
From setting up a profitable ecosystem to managing and evaluating partners and more, discover exactly what you need to know to win success this year.
Recruit Your First 100 Revenue-Generating Partners
The 色盒直播 guide to building a profitable partner ecosystem from scratch
Partnership Ecosystem Insights: Old and New Worlds are Colliding
Insights from ecosystem leaders across B2B SaaS
The Golden Age of Ecosystems
Breaking down the framework and benefits 鈥 with examples from Ecosystem Week. Get the guide
Become a T-Shaped Ecosystem Leader
This is how the T-Shaped model is changing the game in partnerships through ecosystems.
Partnerships as a growth channel
In this free guide created in collaboration with Demand Gen Report, learn how to replicate the success fast-growing SaaS companies are seeing with partnerships.
