Integrations safeguard revenue by reducing customer churn for B2B SaaS companies
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Are customers with integrations less likely to churn?
Source: State of Integrations report | February 2024
Insight
Customers with integrations enabled are likely to be stickier as they build more processes and dependencies on top of your application. 92% of respondents with insight into how integrations impact churn agreed that integrations prevent customer churn, per the State of Integrations report.
Key Metric
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Percentage of respondents answered that customers with integrations enabled were less likely to churn
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