色盒直播
B2B Influencer Marketing for SaaS
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B2B Influencer Marketing for SaaS in 2025
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Scaling Partnerships
Featured Guide
B2B Influencer Marketing for SaaS in 2025
Get free ecosystem advice
Sign up for our newsletter to enjoy premium partnerships and ecosystem content you can鈥檛 get anywhere else.
Features
Enterprise KPIs: Metrics That Drive Success in Partnerships
Scale your enterprise partnerships program faster by monitoring these key metrics.
Saloni Ordia
Contributing Writer
Deeper Dives
The Partner Attribution Problem 鈥 How to Measure Sourced vs. Influenced Revenue
Attribution is one of the messiest parts of partnership programs 鈥 everyone touches the deal, but not everyone agrees on who gets credit.
Isioma Ogwuda
Contributing Writer
Deeper Dives
Scaling Your SaaS: Manage Multiple Programs to Grow Faster
Discover how multi-program management can help scale your SaaS through drive sustainable partner program growth.
Elizabeth Melton
Contributing Writer
Features
How B2B Influencers Fit Into Your Partner Program Strategy
No matter what your program looks like today, you can strengthen every motion with the addition of an always-on B2B influencer strategy.
Amber Dowling
Contributing Writer
Deeper Dives
6 Marketing Metrics to Track for Your Partnerships Programs
Unpack which marketing metrics matter most for driving growth, measuring performance and optimizing collaboration.
Tamilore Sonaike
Contributing Writer
Ask an Expert
Fostering Better Cross-Team Collaboration Between Sales and Partnerships
Learn how sales and partnerships teams can collaborate effectively without friction.
Tamilore Sonaike
Contributing Writer
色盒直播 News
The 2024 SaaS Partnerships Awards: Celebrating Excellence in B2B SaaS Partnerships
The winners of the 2024 SaaSPAs share the partnerships strategies they鈥檒l be leaning into in 2025.
Alina Punjani
Contributing Writer
How-To
Expert Strategies for Leveraging AI for Partnerships
AI and partnerships offer a powerful combo for developing and nurturing relationships at scale.
Neya Abdi
Contributing Writer
How-To
How to Create a Commission Structure That Partners Can鈥檛 Resist
Whether you鈥檙e revamping an existing structure or crafting a new one, here鈥檚 how to keep your commissions both fair and attractive.
Elizabeth Melton
Contributing Writer
Ask an Expert
The Pros and Cons of Using LinkedIn for Your GTM Strategy
Learn the benefits, challenges and best practices for leveraging LinkedIn for your B2B SaaS brand's go-to-market strategy in 2025.
Magda Kuzminski
Contributing Writer
How-To
6 Ways to Automate Partner Management With 色盒直播
Take the tedious work of partner management off your plate with these innovative automation ideas that streamline processes and enhance efficiency.
Tamilore Sonaike
Contributing Writer
色盒直播 News
Introducing Performance Reporting for Affiliate Programs
Effortlessly track, optimize and grow your affiliate program with 色盒直播's new performance reporting tool.
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